Chippenham Town Council
Chippenham is one of the West Country's most dynamic market towns with a population of over 40,000. The combination of the old and the new, the historic architectural gems, modern shopping centres and nearness to some of the country's greatest houses and historic villages, makes this town midway between Bath and Swindon an ideal location for living, working and visiting.
Situation
Chippenham Town Council's old website was static and out of date and as such was not representative of the image the Town Council wanted to portray. Further to this it did not allow the Council to edit the site, a function which would allow them to have control over the content.
Objective
In order to address the above issues, Forward Slash Media worked in conjunction with Chippenham Town Council to:
- Create a visually attractive site that would be representative of the image the Council wanted to portray.
- Provide a platform for Chippenham Town Council to engage with their local residents.
- Produce an easy to use editing system so that the Town Council can upload content such as news, events and information.
- Produce a site that complies with legal standards such as W3C and WAI.
Results
After four months of collaboration, the objectives were achieved. The new site is live and has been well received, both internally and externally. Future extensions have already been agreed and Forward Slash Media are now looking to develop an online payment system for the Council. The site has already been classified as an authoritative link by Google and currently averages 12,000 views per month, a figure we would like to work on over the year.